My Final College Essay - 1677 Words

Over the course of Intro to College Writing I have written a total of three essays and turned in. These three essays consist of: Narrative, Profile, and Argumentative. My first essay was the Narrative in which I wrote about the night of my mothers arrest. With this essay. I as a writer was trying to convey the emotions I felt during the experience and describe the many atmospheres that occurred throughout the incident. The only memorable thing from this essay was figuring out how to end the essay in a way that wrapped the entire essay back up in a short meaningful, stylistic way. That I felt I did well with my last line being â€Å"That was the first time I had said â€Å"I love you† in well, I couldnt tell you.† Through writing that last statement†¦show more content†¦I have learned a great deal about my self as a writer. That I have great potential to write at an advanced level if I can hone my grammar and organization skills. My mind if full of creative and out spoken ways to word certain topics, yet if no one can understand the sentence what use is my writing? I also learned I love writing memorable to the point conclusions as I spent the most time in all of my essays figuring out a witty way to end each with a way of clarity. I also learned how to correct my sentence fragments, how to use commas, and stopping my usage of contractions and â€Å"ing† verbs. All these problems I struggled with while in high school, yet teachers simply corrected them and told me to edit in the corrections. I came into college with the rhetorical and critical skills of writing, yet lacked the grammatical abilities to capture As on my paper. Evaluation, I learned the power of this word in this class. In my earlier years of writing I next to never allowed others to read my paper by my own will power. The only time I did was if a teacher asked if she could use mine as an example. While in this class I found how personally visiting the teacher with a c orrected essay is the best form of evaluation possible. Not only do you find out what they want personally from you. You, yourself can to verbally communicate your ideas to them, and they are able to helpShow MoreRelatedIn High School, Teachers Handed Out Essays As If They Were1525 Words   |  7 Pageshanded out essays as if they were candy. Throughout my high school career, I wrote roughly fifty essays; none of which were of the quality I would want for my college writings. My Literature teachers throughout high school did not have high expectations or requirements for essays. This laid-back attitude led me to believe that writing was easy and that I was a successful writer. 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The Ethics Of Morals And Ethics - 942 Words

It really comes to no surprise that morals and ethics are an important concept in our daily lives. However despite being taught about things that are moral or ethical even from a young age they still have a large importance. Ethics as explained previously explained are a set of principles to better guide human behavior. Morals also function similarly. Morals assume that human nature has an affinity for good rather than evil and injustice. Combining these two principles morals and ethics make sure we make more human decision making not only in our careers but in our day to day lives. While it may be known that morals are important, it is important to know the origins of morals to better understand their importance. Old beliefs painted humans in an elevated stature with moral development being grounded as an ultimate hope in human progress. They believed that better evolved morals would move away from our â€Å"troubled childhood† and to a more a humane admirable potential. 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Hi Frequency Marketing Essay Example For Students

Hi Frequency Marketing Essay Music Marketing: Hi Frequency ConceptsIn todays business world, everyone knows that the hardest industry to break into is the music industry. The music industry has evolved from being made up of many independent labels to being run by major corporations such as Warner Brothers and Universal Music Group. Music marketing is the one aspect of the industry that has not gone corporate. While record label marketing departments are running out of ideas, independent marketing firms are taking over their business. Music marketing differs from most other fields in marketing because it does not have one orientation but still uses the fundamentals like conception, pricing, promotion, and distribution (Lamb 6). I was researching the music industry online when I ran into a company called Hi Frequency started by a young entrepreneur named Ron Vos. Hi Frequency is an independent music-marketing firm that promotes for labels, concert halls, and distributors. Hi Frequency uses their financial status t o help young musical entrepreneurs like Vos break into the music industry. The company has over 60 field representatives that are unpaid and doing quality promoting in 50 markets across the country. Vos educates his reps so that they will have not only use the position as a resume builder but as a solid background in music to help further their careers. The first thing that Vos realized about the music industry is that although being very corporate, a grassroots marketing campaign is the largest step towards success. Promotions mean more to music than any other aspect of marketing. The record labels fight against the technological advancements such as mp3s gets harder every day. The only thing that can influence people more than computers is other people (Kashif 176). Vos has recruited people all across the country to embrace other people and get the word out on up-and-coming bands and concerts. The different types of promotions by Hi Frequency reps are handouts, poster placement at local music stores, and the always-effective word of mouth. As you can see the music industry is much different from other industries when it comes to promotions. Distribution on the other hand is done in a very similar fashion. The distribution begins with the label recording the tracks of music then making a full CD. After the CD is created it is sent to the middleman, in this case, the labels all have their own manufacturing plants where the CDs are mass-produced. After these CDs are manufactured, they are split up by the middlemen and shipped to record stores. The record store receives them and sells them with the help of people like Hi Frequency field reps. As the number of CDs in distribution increases, so does the price. The record labels spend as low as $.12 for a CD to be made. The middleman, who most of the time is owned by the label, will hike the price up to $3-5.00 for the most popular CDs. Once the retailer receives these, they will raise the price to as much as $17-20.00. The label makes money off the middleman, while the middleman makes money off the retailer, who in turn makes money off us. Hi Frequency has to aid the retailer in selling these CDs. Think of how much the label makes if they own the middleman, it is quite a lucrative business. Record labels do not just rely on marketing firms to sell their CDs, they have to be the conceptual masterminds behind the artist development. Even after all of these years the one thing that sells records is talent (Passman 167). The music industry is not just hard to break into on the business side but has become virtually impossible to get into on the performance end. Record labels ha ve a whole department devoted to finding talent. This department is called AR. AR is a group of people that can make or break you and decide if you are something that is worth a completely new marketing concept. Hi Frequency gets the task many times of testing AR departments by pushing new musicians and proving their worth. .u4f3a3166463e3d11d5f1de97fa95b542 , .u4f3a3166463e3d11d5f1de97fa95b542 .postImageUrl , .u4f3a3166463e3d11d5f1de97fa95b542 .centered-text-area { min-height: 80px; position: relative; } .u4f3a3166463e3d11d5f1de97fa95b542 , .u4f3a3166463e3d11d5f1de97fa95b542:hover , .u4f3a3166463e3d11d5f1de97fa95b542:visited , .u4f3a3166463e3d11d5f1de97fa95b542:active { border:0!important; } .u4f3a3166463e3d11d5f1de97fa95b542 .clearfix:after { content: ""; display: table; clear: both; } .u4f3a3166463e3d11d5f1de97fa95b542 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u4f3a3166463e3d11d5f1de97fa95b542:active , .u4f3a3166463e3d11d5f1de97fa95b542:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u4f3a3166463e3d11d5f1de97fa95b542 .centered-text-area { width: 100%; position: relative ; } .u4f3a3166463e3d11d5f1de97fa95b542 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u4f3a3166463e3d11d5f1de97fa95b542 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u4f3a3166463e3d11d5f1de97fa95b542 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u4f3a3166463e3d11d5f1de97fa95b542:hover .ctaButton { background-color: #34495E!important; } .u4f3a3166463e3d11d5f1de97fa95b542 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u4f3a3166463e3d11d5f1de97fa95b542 .u4f3a3166463e3d11d5f1de97fa95b542-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u4f3a3166463e3d11d5f1de97fa95b542:after { content: ""; display: block; clear: both; } READ: Aids 3 EssayThe promotions, distribution, pricing, and conceptions that deal with marketing in general agree with musical marketing. Hi Frequency realizes the similarities of music with other fields when it comes to the fundamentals of general marketing. However, what makes Hi Frequency so effective is that they know how to use the different types of marketing philosophies with these fundamentals when the situation is best suited. The labels use production, sales, market, and societal marketing orientations at different times (Lamb 9). The use of product orientation has decreased in the past five years. The invention of mp3s is not helping the strength of the record labels names. Nobody buys a CD any more just because Warner Brothers makes it; they buy it because they like the artist. If they like the artist, they can just download their music off the Internet and make their own CD. The only label that still has prime ?if we build it, they will come? status is Disney (Lamb 7). Disney is a household name and appeals to children who may not know the technology behind mp3s. When grassroots promotional campaigns begin, it is because labels have more of a sales orientation. A sales orientation is the most popular in todays music industry. Hi Frequency would not be in business if there were not a need for aggressive sales techniques. When it comes to music, being aggressive is going to be the only thing keeping people away from the Internet. As long as music is up to the standards of quality that it is today, people will not mind buying a CD for the sake of listening to an artists whole repertoire instead of mixing and matching different artists with tools on the internet. Record labels attempt to use a market oriented philosophy when it comes to the CDs themselves. If you will notice, todays CDs all advertise either the artists other CDs or recommend other CDs that are similar and put out by the same label. They advertise this on the back of all CD cases. Their market oriented philosophy is subtle but it tries to get return customers, open up listeners musical choice (but no too much), and give quality refunding capabilities. The last philosophy used by music marketing firms is a societal orientation. Record labels will often times create an album dedicated to a cause with music written specifically for that cause. An example was a record called ?Ovarian Cancer Research Fund: The Album,? all proceeds will go to ovarian research. Record labels also will send artists to perform at benefit concerts and will have educational handouts during certain concerts. This makes the label look like they are nice people. The music industry is quite complex, but there it is concisely. Music marketing is one of the most difficult tasks within the music industry. Musical marketing is definitely a field where you have to work your way up and only the strongest survive. Ron Vos is not only one of the strongest marketers in the business but Hi Frequency is helping pave the way for the future of other marketers starting off at the bottom of the latter. Vos started as a field representative also and he wants to give his representatives the knowledge his mentors gave him.